Knowledge Base

Adjust your logo dimensions for any medium while maintaining perfect proportions.

Your Logomax logo is designed to be versatile — ready to represent your brand across everything from websites and social media to business cards, packaging, presentation slides, and mobile apps. But each platform has its own technical requirements, and simply dragging a corner to resize your logo won’t guarantee professional results. Instead, you need to resize your logo for different use cases in Adobe Illustrator with precision to ensure it always appears sharp, balanced, and visually consistent.

Whether you're preparing a high-resolution version for print, scaling it down for a favicon, or adjusting it for digital ads or email signatures, Illustrator gives you full control over dimensions, resolution, and export settings. With its vector-based tools, you can maintain exact proportions and visual quality — no matter the output size.

This guide will walk you through every step of the process, showing you how to resize your logo properly in Illustrator so it remains crisp, clean, and on-brand across all platforms and media.

1. Always Start with the Vector File

To resize cleanly without distortion or pixelation, work only with your SVG or EPS file from Logomax.

You can download your logo’s SVG and EPS files from your Logomax dashboard within 60 days after purchase. These are scalable, professional vector formats — ideal for resizing and exporting to any dimension.

Avoid resizing PNG or JPG files, as these are raster-based and will lose quality when scaled up.

2. Open Your Logo in Adobe Illustrator

1. Launch Illustrator
2. Go to File > Open
3. Select your SVG or EPS file
4. Click Open

Once loaded, your logo will appear on the artboard, fully editable and ready for resizing.

3. Group the Logo Before Resizing

To avoid shifting elements accidentally:

1. Press Ctrl+A (Cmd+A on Mac) to select all parts of the logo
2. Go to Object > Group or press Ctrl+G

Grouping ensures all elements — text, icon, tagline — resize together while maintaining their layout and alignment.

4. Resize Using Proportional Tools

There are two precise ways to resize your logo without distortion:

Option A: Resize with the Selection Tool

1. Select your grouped logo
2. Hold Shift (to keep proportions) and drag a corner handle in or out
3. Position your resized logo as needed on the artboard

Never resize using side handles alone — this stretches the logo and weakens its professional appearance.

Option B: Resize with Exact Dimensions

1. Select your logo
2. Go to the Transform panel (Window > Transform)
3. Make sure the lock icon is enabled to preserve aspect ratio
4. Enter your desired width or height in px, mm, in, or pt

This method is ideal for preparing your logo for specific platform requirements (e.g., 512 × 512 px for app icons, or 300 px width for email footers).

5. Set Up for Specific Use Cases

Here are common sizes for different platforms and media:

Illustrator allows you to resize in pixels for digital use and millimeters/inches for print precision.

6. Create Multiple Versions with Artboards (Optional)

You can set up multiple artboards for different logo sizes or variations:

1. Go to Window > Artboards
2. Use Artboard Tool (Shift+O) to create duplicates
3. Name each artboard by format (e.g., “Web Logo,” “Print Logo,” “Icon Only”)
4. Position a resized version of your logo on each artboard

This allows you to export multiple logo sizes at once.

7. Export Your Resized Logo in the Right Format

For Digital Use (Web, Email, App):

• Go to File > Export > Export As
• Choose PNG or SVG
• Check Use Artboards
• For PNG:
  • Enable Transparent Background
  • Set resolution to 96–150 DPI (or 300 DPI for high-quality)
• Export at the desired width/height (e.g., 512 px × 512 px)

For Print:

• Go to File > Save As
• Choose PDF or EPS
• Confirm Document Color Mode is set to CMYK (File > Document Color Mode)
• Use High Quality Print settings for best results

8. Test Your Logo at Small Sizes

Before finalizing, always test your resized logo:

• Zoom out to simulate viewing at small sizes
• Export a preview and open it in a browser or image viewer
• Check legibility of text, clarity of lines, and overall visual balance

For very small uses (like favicons), you may want to use a simplified or icon-only version of your logo. See our article on Creating Icon-Only Versions in Illustrator.

9. Save Multiple Versions for Easy Access

Once you’ve resized and exported your logo, save each version clearly:

/Logo/

├── logo_web_500px.png

├── logo_print_300dpi.pdf

├── logo_email_signature_300x100.png

├── logo_icon_512x512.svg

Keeping versions organized by purpose and size prevents mistakes and saves time later.

Common Mistakes to Avoid

• ❌ Stretching your logo disproportionately
• ❌ Forgetting to group elements before resizing
• ❌ Resizing a raster file instead of the vector source
• ❌ Exporting at low DPI for print (results in poor quality)
• ❌ Not checking background transparency before exporting PNGs
• ❌ Using incorrect dimensions for specific platforms

Conclusion: Perfect Scaling for Maximum Versatility

With Adobe Illustrator and your Logomax vector files, resizing your logo is easy, accurate, and fully under your control. Whether you’re prepping for web, mobile, print, or presentations, you can confidently produce clean, well-proportioned logo versions every time.

Final Tips:

• ✅ Always resize using the original SVG or EPS file
• ✅ Use the Transform panel for precise scaling
• ✅ Match export format and resolution to your use case
• ✅ Test readability at small sizes
• ✅ Save labeled versions for reuse across platforms

Need to change your brand name, tagline, or colors before resizing? Logomax offers a free customization service within 30 days of purchase, available directly from your dashboard.

Resizing isn’t just a technical step — it’s a strategic move. When done right, your logo will look flawless everywhere your brand shows up.